Mezmedia has produced a mobile wallpaper delivery microsite for the STB booth at the ITB Asia event.
Working together with event agency Pico, a 3D barcode – known as a QR code – was placed in the STB booth to encourage visitors to take a snapshot with their smartphones. This code would then launch a website with a series of ‘YourSingapore.com’ wallpapers.
QR codes prove yet again to be an excellent method to deliver content to your users phones.